Malcolm Butler

Malcolm Butler

Player Profile

Hometown:
Ruston, La.

Last College:
Louisiana Tech

Position:
Associate AD/Media Relations

Contact::
mbutler@latech.edu
(318)257-4111

Graduated:
1994

Malcolm Butler begins his 11th year in the Louisiana Tech Athletic Department, his third as the associate athletic director in charge of media relations.

A 1994 graduate of the Louisiana Tech journalism department, Butler joined the athletic department in July of 1999 as the assistant athletic media relations director.

Butler was then promoted to the director's position four months later and served in that capacity until last year when he was promoted to associate athletic director.

The 39-year-old is in charge of media relations for football, women's basketball, and softball as well as overseeing the daily operations for the entire department.

He was also instrumental in the partnership between Louisiana Tech and CSTV in the fall of 2007 in the redesign and hosting of the athletic departments website, www.latechsports.com.

The Ruston native also serves as the main liasion between the athletic department and LaTechTV, the internet streaming entity that handles the web streaming of all home football, men's basketball, women's basketball, baseball, softball, soccer and volleyball games.

During the past three years, Butler has implemented a fundraising campaign for his department and has raised over $25,000 which has been used to purchase additional equipment, software, and other essentials.

Butler has served as the host media coordinator for three NCAA Women's Basketball First- and Second-Round sites hosted by Louisiana Tech (2000, 2001 and 2003) while also winning more than 20 awards at the annual Louisiana Sports Writers Association Convention.

During his time at Tech, Butler has been instrumental in promoting a number of high-profile athletes, including Tampa Bay Buccaneers quarterback Luke McCown, Houston Texans running back Ryan Moats, and Detroit Shock center Cheryl Ford.

In addition to his media relations responsibilities, Butler has served as the radio play-by-play announcer for the nationally-prominent Louisiana Tech Lady Techster basketball team for the past 10 years.

He has also worked as a play-by-play announcer and color analyst for selected football, softball and baseball games during his tenure.